IPG Health in Europe

The Tear Couture Look Book aims to convince Fashion and Textiles CEOs to commit to safer practices around the handling and storage of Sulphuric acid, widely used in their industrial processes. World-renowned photographer Rankin helped tell the story of acid attack survivor Patricia Lefranc, in the familiar format of a seasonal fashion look book. And the world noticed.

We had a challenge: to introduce the Heliocare range of sunscreens to the general public and promote a healthy life in the sun. And we achieved this with the help of the best possible ambassador, Rafa Nadal. Inspired by his values of effort, responsibility, and humility, we developed the campaign “Give your all to what’s important, protect yourself from the sun.”

Fear of vaccinations can be a major stressor. This is also the case with Hexyon®, a vaccine to protect against infectious diseases such as diphtheria and tetanus, which is used in infants and children from the age of 5. To allay fears, we have developed a children's book that parents receive from their pediatrician and that provides information and education in a playful way.

Children with an Inherited Retinal Disease risk blindness as the disease progresses. A treatment exists, but early diagnosis is crucial. We must act now, before it’s too late.

We turned a wheelchair - the greatest fear for every newly diagnosed multiple sclerosis (MS) patient - into a beautiful, ordinary chair designed around their stories and advances in treatments to help hundreds of young patients to see a different and bright future.

"Smart Plants," for UK retailer Plant Drop, allows consumers to buy plants based on their pollution-reducing qualities rather than purely aesthetic ones; so that they don’t just look good, but do good too.