Repeat victory earns “Healthcare Network of the Year” and “Agency of the Year” for AREA 23
Nearing its two-year anniversary, IPG Health, home to the esteemed FCB Health and McCann Health agencies, enjoyed another incredible showing at the Cannes Lions International Festival of Creativity, notching “Healthcare Network of the Year” and AREA 23 earning “Healthcare Agency of the Year” – a repeat victory following last year’s awards. This is FCB Health’s fourth Network of the Year win overall, and third for AREA 23.
The network’s haul included a remarkable 14 Lions, consisting of 7 Silver and 7 Bronze, and outstanding 19 Shortlists. Notable wins included a Bronze Lions for FCB Health Europe and its “Picture the Days Ahead – Booklet” for Sandoz in the category of “Pharma – Patient Engagement: Print & Publishing: Collateral.” An FCB Health New York win for Lilly and several Silver Lions wins contributed to the overall success of AREA 23, too. This included “Pharma – Innovative Use of Technology: Patient or Healthcare Professional” for the Mind’s Eye campaign for Amylyx Pharmaceuticals. McCann Health London also notched three Shortlists and McCann Health Dubai earned one.
“These remarkable recognitions are testament to our people’s undeniable mastery of their craft, and their relentless commitment to doing what’s right” said Dana Maiman, CEO of IPG Health. “I am grateful to work with client partners who aren’t afraid to push beyond what’s possible, and for the incredible talent who comprise IPG Health.”
Impressively, these honors build on a standout awards season for IPG Health, which includes earning “Healthcare Network of the Year” on Ad Age A-List 2023 earlier this year, “Network of the Year” at the 2023 Manny Awards, 2023 Clio Health Awards and the 2023 New York Festivals Health Awards.
Cannes Lions – Pharma Lions
AREA 23, an IPG Health Company
- SILVER | Mind's Eye | Amylyx | Pharma – Innovative Use of Technology: Patient or Healthcare Professional [Use of Technology]
