
McCann Health Wins World’s “Most Awarded Network” for the Third Year in a Row at the 2020/2021 Creative Floor Healthcare Awards
McCann Health was named World’s Most Awarded Network for the third year in a row and McCann Health New York was named World’s Most Awarded Agency at the show, marking the first time a network has swept both categories in the show’s history.
McCann Health New York client Change the Ref was awarded a Best of Best award for Bravest Client. In all, the network took home a record breaking 40 wins across the global network.
“This recognition is incredible, to be recognized for the third year in a row for the extraordinary work our network produced, during a year that challenged all of us personally and professionally.” said John Cahill, Global CEO of McCann Health. “We often give credit to the invaluable trust and courage of the clients who partner with us on this work and so it’s especially meaningful that Change the Ref is also rightfully recognized for that bravery at this year’s awards.”
The show was cancelled in 2020 due to the global pandemic so the 2021 show included work awarded for both years.
Last night’s awards included wins across nearly all of the network’s global agencies, including McCann Health New York campaigns, McCann Health Japan, McCann Health China, McCann Health New Jersey and McCann Health London
“We’re proud to support and be supported by a show that stands for something critical to our network, creating a sustainable system of bringing diverse talent to the healthcare communications industry,” said Matt Eastwood, Global Chief Creative Officer, McCann Health. “The breadth and depth of work awarded, across nearly all of our global agencies, illustrates the mission we strive for every day across McCann Health: to leave the world healthier than we found it.”
Creative Floor Awards Won by McCann Health Agencies:
Healthcare Professional
Art Direction
McCann Health London – Blocked View
Best Smart Phone App
McCann Health China – Breath of Life
Best Use of Technology
McCann Health China – Breath of Life
Best Tablet App
McCann Health London – Faster + Better E-Detail
Digital Detail Aid
McCann Health London – Faster + Better E-Detail
Film (Individual)
McCann Health Japan – Our Back
PR
McCann Health New York – The CO2 Inhaler
Product Design
McCann Health New York – The CO2 Inhaler
Patient/Consumer
Animation
McCann Health New York – Change of Heart MOA
Copywriting
McCann Health New York – Change of Heart MOA
Mode of Action
McCann Health New York – Change of Heart MOA
Sound Design
McCann Health New York – Change of Heart MOA
Best Smart Phone App
McCann Health Japan – TRAIN’ing
Best Use of Technology
McCann Health Japan – TRAIN’ing
Mode of Action
McCann Health Japan – TRAIN’ing
PR
McCann Health Japan – TRAIN’ing
Design
McCann Health New York – Boring Hero
Illustration
McCann Health New York – Boring Hero
Poster Campaign
McCann Health New York – Boring Hero
Art Direction
McCann Health New York – Boring Hero
Poster Campaign
McCann Health China – Germs! Open for Business – Bar/Motel/Club
PR
McCann Health New York – The CO2 Inhaler
Product Design
McCann Health New York – The CO2 Inhaler
Radio
McCann Health London – Soothing Families Since 1931
Radio
McCann Health China – Not Another Sad Song
Ambient
McCann Health New Jersey – Blood Drive Thru
Charity
Art Direction
McCann Health New York – Unfinished Votes
Social Media Campaign
McCann Health New York – Unfinished Votes
Best Digital Tactic
McCann Health New York – Unfinished Votes
Best Use of Technology
McCann Health New York – Unfinished Votes
Film (Individual)
McCann Health New York – Unfinished Votes
CGI
McCann Health New York – Unfinished Votes
PR
McCann Health New York – Unfinished Votes
Illustration
McCann Health New York – When One Dog Gives
Poster Campaign
McCann Health New York – When One Dog Gives
Press Campaign
McCann Health New York – When One Dog Gives
Veterinary
Illustration
McCann Health New York – When One Dog Gives
Poster Campaign
McCann Health New York – When One Dog Gives
Press Campaign
McCann Health New York – When One Dog Gives
Best of the Best
Bravest Client
Manuel and Patricia Oliver, Change the Ref
McCann Health New York
Most Awarded Agency
McCann Health New York
Most Awarded Network
McCann Health
The Creative Floor Awards, billed as “The Toughest Healthcare Award Show on Earth,” is the only health and wellness award show in the world to donate a percentage of profits to help diverse and underrepresented talent break into the healthcare communications industry. Winners of the awards decide how the money is spent.
About IPG Health
Home to FCB Health and McCann Health agencies, IPG Health Network is a global collective of the world’s most celebrated and awarded healthcare marketing agencies. We are 5,000+ people across six continents, all singularly focused on accelerating progress in health for good and for all. With science, creativity, technology and data at our core, IPG Health makes science approachable, understandable and actionable. With 45+ agencies, including 18+ specialized units, our integrated approach to a broad range of communications capabilities ensures we can help clients improve outcomes and quality of life for healthcare audiences around the world. IPG Health is part of the Interpublic Group of Companies (NYSE: IPG). Visit ipghealth.com to learn more.