IPG Health campaigns take home 2025 Cannes Lions

To be recognized at Cannes Lions, where the world’s most transformative ideas take center stage, is a profound honor. These renowned campaigns are not only elevating industry standards but fueling the future of health in powerful ways. 

View our wins: 

Last updated June 16, 10 a.m.

Kyikatejê | AREA 23

Silver: Entertainment Lions for Sports

After Brazil’s top football coach used “a team of Indians” as a slur for a disorganized squad, we launched a short film and PR campaign spotlighting Gavião Kyikatejê—the first pro Indigenous team, still without sponsors. The campaign drove real change, taking them from R$0 to R$500,000/year in sponsorships.

ZIP CODE EXAM | AREA 23

Gold: Health & Wellness | Silver: Health & Wellness

The ZIP CODE EXAM is the first health report for communities, scoring life expectancy and key social determinants on a simple 0–100 scale for 30,000+ U.S. ZIP codes. With one click, residents can send their Community Health Report to local leaders—turning data into action and demanding change.