IPG Health agencies earn coveted spots on MM+M's Agency 100 list

Seven of our agencies have been named to MM+M’s 2024 Agency 100. This prestigious list spotlights companies that “rank among the pharma world’s most trusted partners” and “have demonstrated creativity, strategic moxie and a genuine commitment to advancing health and wellness on a broad scale.” 

Check them out below: 
 

A football jersey with text "AREA 23" on the back

AREA 23


“[Eyedar, The Unwearable Collection and bAIgrapher] are standout projects that show how our teams are taking these [technologies] to the very limits of their capabilities. We are creating our own sandboxes, and sometimes our own tools and models, to get what we need. We’re getting under the hood.” — Tim Hawkey, Chief Creative Officer, AREA 23 
 

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A purple hockey jersey with a prescription bottle on the front

FCBCURE
 

“We’re not 50-50 yet. But it’s not OK to only understand the HCP; it’s essential for modern agencies to understand the whole transaction. Everyone has to see the big picture and assemble around the patient in new ways.” — Tammy Fischer, Group President, FCBCURE 
 

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A striped soccer jersey with rainbow stripes and the FCB Health New York logo

FCB Health New York
 

“We’re starting to get into products now. We’re not just making pieces. We’ve made investments in how we engage with ideas and how we use technology and media to our advantage.” — Kathleen Nanda, Chief Creative Officer, FCB Health New York 
 

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A teal hockey jersey with text "Humans" on the front

Humancare
 

“While AI is part of our culture, we always bring our own special sauce, because AI’s output is never exactly what you want it to be. Even with thousands of prompts, you still need to infuse human creativity. AI could never truly do exactly what we’re capable of from a creative lens.” — Lauren Cohen, Managing Director/Creative Lead, Humancare 
 

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A football jersey with text "Neon Lumineers"

Neon
 

“Our creative department is now fully integrated with experience design, so it shows that we believe that the customer experience is at the center of everything that we do.” — Mardene Miller, President, Neon 
 

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A black shirt with the Rise and Run logo on the front

Rise and Run
 

“We want to take on more integrated work and be at the heart of where patients and physicians come together... We want to be talking to both those audiences.” — Linda Bennett, President, Rise & Run 
 

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A white shirt with yellow sleeves, and text "Tart Titans" on the front with the YuzuYello and IPG Health logos

YuzuYello
 

“Everything we do is about after the prescription is written. We don’t do marketing; we promote experiences to help patients get the most out of the therapy they’re on. We build brighter worlds for patients that need them.” — Ross Quinn, Managing Director, Client Solutions, YuzuYello 
 

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