The latest from MM+M highlights how the job of chief creative officers in medical marketing is changing, and our very own Kathleen Nanda, Chief Creative Officer at FCB Health New York, weighed in.
To succeed in this role, Kathleen emphasizes enjoying problem-solving and understanding business dynamics. She highlights the importance of leaders fostering supportive, collaborative and motivating environments while also calling out traditional qualities like hustle and resilience.
“Health is front and center in so many people’s conversations — in their psyche, in their mindset and we are able to enter that conversation at all different points. It’s an interesting moment for us,” Kathleen said.
